Oh, finally a bread question I can answer! :) Yes, it is indeed Amoroso
rolls. As a Philly-area resident for my entire life, I agree with Joni's
friend wholeheartedly. They're great with Philly cheesesteaks (which is
one of the few foods I miss after becoming vegetarian.) They are sold in
supermarkets throughout the area, and baked locally. I think Amoroso is
the name of the family who runs the bakery, although I'm not sure about
that. Alas, I don't have a recipe for these rolls. But they are good though!
I think there is a company that specializes in Philly-area products and can
ship them anywhere quickly. Can't remember the name though. You can try
doing a website search and see if that yields anything.
Melissa ... who is phreezing in Philly this weekend with temps in the teens
and below.